Jenny Rouquette

Jenny Rouquette is the Partnership Lead at Shropshire Good Food Partnership, an organization focused on promoting sustainable and local food systems.4 She has a diverse background that combines ecology, international development, and sustainable agriculture.

Professional Background

Jenny is an ecologist by training and has extensive experience working on food systems across the world.3 Before her current role, she worked in international development, spending time in various countries collaborating with community groups, non-governmental organizations, and social enterprises.1

From 2015 to early 2020, Jenny lived in Uganda, where she led a social enterprise called TruTrade.1 This organization aimed to increase smallholder farmer incomes by integrating them into sustainable value chains. TruTrade developed innovative solutions to improve rural agricultural markets, including a mobile-enabled trading and payment platform for transparent supply chain management.1

Current Role and Focus

As the Partnership Lead for Shropshire Good Food Partnership, Jenny works to:

• Bring people together and access resources for sustainable food initiatives5
• Promote agro-ecological approaches and regenerative farming across Shropshire County4
• Facilitate partnerships and build relationships between people and the planet2

Skills and Approach

Jenny describes herself as an ecologist, partnership builder, and facilitator.2 Her approach involves:

• Listening to the land and communities
• Building right relationships between people and the planet
• Applying her international experience to local food systems

Recognition

Under Jenny's leadership, the Shropshire Good Food Partnership has gained recognition for its efforts in promoting sustainable food practices. In December 2023, the organization won a Sustainable Food Places award, highlighting its success in fostering a more sustainable local food system.6