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    Jason Jercinovic

    Head of Digital, VP Technology, NE Portfolio Lead at North Highland

    Jason Jercinovic is a visionary digital executive with a rich background in technology, advertising, and transformation, spanning over twenty-five years across various corporate landscapes from global agencies to VC funded start-ups.

    Known for his adept use of technology to craft innovative, customer-centric solutions, Jason has a proven track record of boosting revenues and propelling business growth.

    As a passionate and dynamic leader, Jason excels in articulating his vision, inspiring teams, and generating momentum to motivate sales, operational, technology, and creative units.

    Jason Jercinovic's expertise lies in a broad spectrum of emerging technologies like artificial intelligence, video, mobile, social media, and content production, which he applies to enhance value and spur growth for renowned global brands including Nike, Adidas, Taylor Swift, Olivia Munn, Justin Bieber, IBM, and Sony.

    His recent accomplishment includes pioneering and launching Havas' innovative AI (Havas Cognitive) and CX units, enabling brands to leverage data-driven insights for crafting new customer products across marketing, operations, and technology.

    Recognized with the prestigious Global Innovator Award by the Internationalist, Jason is a sought-after speaker and author on subjects relating to AI, technology, and the future of marketing.

    Apart from his professional endeavors, Jason Jercinovic actively engages in board memberships, industry affiliations, and advisory roles for esteemed organizations such as the Producers Guild of America (New Media Division), Australian Direct Marketing Association, Mobile Marketing Association, Australian Federation of Advertisers, and Australian Interactive Media Mobile Content Industry.

    Educationally, Jason studied Philosophy at Whitman College and completed the Wharton Executive Program at The Wharton School.

    Throughout his illustrious career, Jason held diverse leadership roles in reputable organizations including North Highland as VP Technology and NE Portfolio Lead, Havas as Global Head of Marketing Innovation, Havas Worldwide Digital as President and Global Brand Director, R/GA as Group Director, Magnetic.tv as Chief Marketing Officer, Marc Ecko Enterprises Complex Magazine as VP Content & Production, BlueFreeway as Managing Director: US East, Communicator Interactive as Managing Director, Havas Worldwide Digital as Head of Digital, and Iguana Studios as CEO.