Jane W.

Jane W. is a seasoned professional with over 20 years of experience in Innovation, Product, UX Research, and Customer Experience/Insights across various sectors.

Her expertise lies in UX/UI research, design thinking, product management rigor, journey mapping, data-driven personas, and tools/tactics to drive decision-making.

With a blend of strategic and tactical skills, Jane has worked in Management Consultancies, Digital Agencies/Studios, and in-house roles at F500 Companies/Brands, including startups and corporates.

She excels in turning ambiguous problems into tangible products and services, focusing on research, design, experimentation, testing, building, releasing, optimizing, and growing revenue and market share.

In her roles as a Product Director, Design Operations specialist, Strategic Sales/Business Developer, and Innovation Strategist/UX Researcher, Jane leverages Lean UX, Design-thinking, Agile methods, and innovation strategies to drive continuous, adjacent, or disruptive innovation.

Jane's core values include Curiosity, Boldness, Authenticity, Hustle, and Ownership, which she applies in purpose-driven startups/scaleups and enterprises to drive customer-centric innovation and design thinking.

Her educational background includes studies in Innovation, Entrepreneurship, Artificial Intelligence & Machine Learning, Marketing, Communications, Multimedia, and General Studies.

Jane's professional journey includes impactful roles at organizations such as projekt202, OpenAI, UserTesting, Google, Capital Factory, Electronic Arts (EA), Urban Bellhop, liveBooks, Inc., JW Consulting Product & Innovation, Netflix, AKQA, Sapient, Havas Worldwide London, frog, and Sandhill Capital.