Jake Robertson

Jake Robertson is a marketing operations professional with a strong background in digital marketing across B2B and B2C sectors, adept at leveraging various martech tools.

He has a proven history of effectively managing and analyzing lead flows, automation tools, paid media, and website traffic to drive business success.

Jake is passionate about fostering creative connections between businesses and customers, ensuring meaningful and impactful interactions.

His educational journey includes a Master of Business Administration (MBA) from Weber State University, a Bachelor of Science (BS) in Marketing from Utah State University's Jon M. Huntsman School of Business, and a Bachelor's degree with a Management Information Systems Minor from Utah State University.

Throughout his professional career, Jake has held key roles such as Marketing Automation Manager at Abnormal Security and ExpertVoice, Marketing Operations & Analytics Manager at ExpertVoice, Senior Campaign Manager at Overstock.com, Marketing Automation Strategist at MarketStar, and Sales Development Representative at MarketStar.

Additionally, he has a background in student media marketing and sports marketing from his time at Utah State University, showcasing a diverse skill set in marketing and operations.

Jake Robertson's rich experience and expertise have equipped him with valuable insights and strategies to drive marketing success in today's dynamic business landscape.