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Ivan Codina
Managing Director / SEA - Australia, Japan & S. Korea at LaLiga
Ivan Codina is an experienced sports management professional currently serving as the Managing Director for Southeast Asia, Australia, Japan, and South Korea at LaLiga.2 He is also a Member of the Advisory Board for World Football Summit Asia.12
Codina has a diverse background in the sports industry:
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Education: He holds a double degree in Business Administration and Sports Marketing, as well as a master's degree in Sports Management.2
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Career progression:
- Started in the marketing department at David Lloyd sports club in Barcelona
- Moved to Singapore and worked on the 2010 Youth Olympic Games
- Spent three years at Red Card agency
- Worked at Dentsu, where he developed expertise in the football industry and led the Football Business Unit
- Joined LaLiga about three years ago to lead their project in the Asian region2
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Current role at LaLiga: Codina oversees the Singapore office with six staff members and 10 delegates across Asia, covering Southeast Asia, Japan, Korea, and Australia markets.2
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Expertise: He is known for his knowledge in sports management, particularly in expanding LaLiga's presence in Asian markets and developing the football industry in the region.2
Codina's experience and insights make him a valuable member of the World Football Summit Asia Advisory Board, contributing to discussions on the growth and development of football in Asia.12