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Heather Andrew
Director, Loyalty Strategy & CRM at LCBO
Heather Andrew is the Director of Loyalty Strategy & CRM at the Liquor Control Board of Ontario (LCBO), based in Toronto, Ontario. She possesses extensive experience in loyalty programs, customer intelligence, and CRM marketing, focusing on managing both internal and external client relationships.12
Before her current role at LCBO, Heather held significant positions including General Manager of Partner Marketing at Aeroplan and other senior roles that contributed to her expertise in strategic marketing and customer relationship management.3 Her professional background emphasizes a strong capability in enhancing customer engagement through loyalty initiatives.14
Highlights
Feb 8 · doingbusinesswithlcbo.com
[PDF] Program Update - Doing Business with LCBO