Joey Trotz

Global Head of Technology at Watson Advertising
Summary
Joey Trotz is a seasoned professional holding the position of Director of Product Management for the Privacy Sandbox at Google. His primary responsibility involves leading ecosystem engagement for product design and adoption within the Privacy Sandbox, which aims to enhance user privacy while sustaining a flourishing ad-supported internet. Joey brings over 25 years of expertise in the digital realm, positioning him as a prominent figure in the industry and a skilled consensus builder.
Joey's skill set encompasses a diverse range of competencies, including team leadership, fostering cross-functional collaborations, steering product management strategies, overseeing revenue and advertising operations, implementing data-driven ad targeting solutions, ensuring data compliance and privacy standards, and contributing to digital standardization efforts. He excels in various technologies such as programmatic, video, audience, display, and mobile technologies, as well as artificial intelligence and cognition. Besides his technical acumen, Joey stands out as a fervent advocate for the open web and is recognized for his proficiency in public speaking. He has shared his insights through keynotes and presentations at numerous industry events and forums.
Joey's educational background includes a B.A. in English from Brandeis University, complemented by his earlier studies at Savannah Country Day School. His professional journey showcases his tenure as Director in the Privacy Sandbox division at Google, Co-Chair at IAB Programmatic+Data Center, Global Head of Technology at Watson Advertising in IBM, Global Head of Advertising Technology at The Weather Company (an IBM Business), VP of Data & Monetization Technology Strategy at Turner, VP of Advertising Technology Strategy at Turner, Senior Director of Strategic Advertising & Digital Technologies at Turner, Co-Chair of IAB Digital Video Committee, Senior Program Director of Web Services at Turner, Director of Product Development at CNN, and various other distinguished roles in the digital and advertising domain.