Erik E.

Erik Estberg is the Co-founder and Chief Operating Officer (COO) of Gamifiera, a company that offers a loyalty platform with gamification elements and community functionality.23

Professional Background

Erik has extensive experience in e-commerce and omnichannel retail:

• He has over 15 years of experience working in e-commerce and omnichannel environments.1
• His skills include operational business, growth strategy, customer experience, analysis, pricing strategy, and management.1

Career History

Before co-founding Gamifiera, Erik held several notable positions:

• He worked at Webhallen, a Swedish electronics retailer.1
• He had roles at Klarna, the fintech company.1
• He also worked at Coca-Cola.1

Role at Gamifiera

As the COO of Gamifiera, Erik is part of the founding team that has over 40 years of combined experience in e-commerce and omnichannel retail.1 Gamifiera offers a loyalty platform that incorporates gamification elements to increase customer engagement and sales for e-commerce businesses.4

Recent Developments

Erik has been actively involved in Gamifiera's expansion:

• In April 2024, he announced that Gamifiera went live in Jollyroom Germany and Austria, following its initial launch in the Nordics in late 2023.6

Erik Estberg's LinkedIn profile can be found under the username "erik-estberg".5