Wilhelm Sporrong

Wilhelm Sporrong is the Co-founder and CEO of Gamifiera, a company focused on integrating gamification into e-commerce and digital marketing strategies. His professional background includes significant roles in omnichannel management and sales, notably at Webhallen Sverige AB, where he served as CEO and Head of Stores & Expansion.1

Sporrong is passionate about digital transformation, marketing, and AI, often merging technological innovation with creative approaches to enhance customer engagement. He is also a certified Shopify expert and has experience in helping various brands, including B2B and DTC companies, improve their tech solutions.23

In addition to his work at Gamifiera, he has founded other ventures such as Sounds Good Agency and holds shareholder positions in companies like Shopsys.3 His interests extend to gaming and community building within the e-commerce sector, as evidenced by his active participation in discussions around these topics on LinkedIn.54