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Eric Roth
Project Manager, Nissan Virtual Garage
Eric Roth is a strategic and senior-level account professional with over 20 years of experience in sales, consulting, and solution implementation.
He specializes in leveraging digital marketing platforms and software technologies to help companies reduce costs, increase operational efficiencies, and achieve business objectives, focusing on the automotive and manufacturing verticals.
Eric has a proven track record of success in global account management, P&L management, software and SaaS solution sales, digital strategy, revenue growth strategies, C-level relationship development, analytics & reporting, project management, budgeting/forecasting, digital media, programmatic ad serving platforms, CGI, AR/VR/XR, video production, and web development.
He holds a BA in Communications from The Ohio State University and has held various key positions including Global Account Director at Accenture Interactive, Global Account Director at Nissan/Infiniti at Mackevision, and Emerging Media Manager at GTB, among others.
