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Elizabeth Lang
Sr. Director of Product Marketing & Consumer Insights at Peet's Coffee
Elizabeth Lang is a senior marketing executive currently serving as the Director of Brand Marketing - CPG at Peet's Coffee, based in San Francisco, California.1 While her current LinkedIn profile does not list her exact title as "Sr. Director, Product Marketing & Consumer Insights," it's possible this information is slightly outdated or her role has evolved.
Professional Experience
Elizabeth has an extensive background in the food and beverage industry:
- She joined Peet's Coffee in November 2017 as Director of Brand Marketing - CPG.1
- Prior to Peet's, she was the Director of Marketing at Mighty Leaf Tea for over 2 years.1
- Her experience also includes roles as Brand Manager for Pop Secret Popcorn at Diamond Foods and Brand Manager for Castello di Gabbiano at Treasury Wine Estates.1
Education
Elizabeth has a strong educational background:
- She holds an MBA in Marketing and Operations Management from The Wharton School at the University of Pennsylvania, where she graduated as a Palmer Scholar, placing in the top 5% of her class.1
- Her undergraduate degree is a BA in Economics from Stanford University.1
Skills and Certifications
- Elizabeth holds a WSET Level II certification from the Wine & Spirit Education Trust, demonstrating her expertise in the beverage industry.1
Career Highlights
Throughout her career, Elizabeth has demonstrated expertise in:
- Managing multi-million dollar global P&Ls
- Developing and executing brand strategies
- Leading marketing initiatives for various consumer packaged goods
- Conducting market research and consumer insights
Her LinkedIn username is indeed "elang" as mentioned in the query.1