Debora Ribeiro

Debora Kist Ribeiro is a professional with more than 16 years of experience in eCommerce businesses, with the last decade dedicated to the TI industry and currently serving as the HP.com Country Manager for Consumer and SMB digital strategy in Brazil. Additionally, she has a background in Agrobusiness and Food Industry.

Debora excels in various areas including strategic planning, assortment management, negotiation, project and team leadership, UX and navigation, digital campaigns, demand generation, and technical integrations for back office processes. Her educational background includes studies in English, Business, Marketing, Business Administration, and Management.

Throughout her career, Debora has held key roles such as Ecommerce Small Business Manager at Dell, Ecommerce and Customer Care Coordinator at Olvebra Indl. S.A, Online Marketing Assistant at Dupont Pioneer, Ecommerce Consumer and Small Business Strategic Planning Manager at Dell, and Ecommerce Merchandiser for Medium Business at Dell. Currently, she successfully manages HP.com operations in Brazil.