Shannon Doung

Shannon Doung is a seasoned executive leader with a strong background in General Management, Ecommerce, Digital Marketing, New Customer Acquisition & Retention, and CRM across various industries including Fashion/Apparel, Beauty, Consumer Packaged Goods, and Technology.

She excels in leading teams, cross-functional projects, influencing, collaborating, and surpassing profit and revenue objectives for both large and small organizations.

Her functional expertise spans P&L Management, Leading Teams, Digital Marketing, Acquisition & Retention, User Experience, Operations, Merchandising, Customer Care, Social Media, SEO, Email Marketing, New Product Launches, and Community Building.

Additionally, Shannon possesses strategic skills in Team Leadership, Agency Management, Financial Analysis, Product Marketing Strategy, Branding, CRM, and more.

Shannon Doung holds a BS in Managerial Economics from the University of California, Davis, and an MBA in Marketing/Marketing Management from Santa Clara University Leavey School of Business.

Her impressive professional journey includes key roles such as Senior Vice President at Ramy Brook and Crazy Strong, Digital Strategy Consultant & Advisor at World Ecommerce Group, VP at Crazy Strong, Senior Advisor at Ramy Brook, and various leadership positions at Calvin Klein, Veronica Beard, L'Oréal, HMX, LLC, Walmart.com, Brand Innovators LLC, Doremus, OMD, Publicis, and Hal Riney.