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Crystal Wilkins
Senior Marketing Manager, Loyalty & 7Now at 7-Eleven
Crystal Wilkins is a versatile, strategic, and results-driven senior marketing professional with over 10 years of experience in retail, CPG, and promotional marketing. She has a Bachelor of Science (B.S.) degree in Public Relations from The University of Texas at Austin. Crystal has excelled in various marketing roles, including as a Senior Marketing Manager for Loyalty & 7Now at 7-Eleven, Senior Manager for Marketing & Promotions at GameStop, Marketing Manager at 7-Eleven, and Marketing Manager at Big Red, Inc. She has also served as an Account Manager at Mercury Mambo. Crystal's expertise lies in strategic planning, integrated marketing campaigns, managing agency relationships, and leading cross-functional collaboration. She is known for her ability to thrive in dynamic and demanding environments while consistently delivering pragmatic and valuable contributions.
