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Crystal Marie McDaniels
Leads a Fortune 150 B2B marketing team, speaks about marketing nationwide, & writes stories you don't want to end.
Crystal Marie McDaniels is a marketing professional currently working as a Senior Manager of Product Marketing & Acquisition (B2B) at Duke Energy Corporation, a Fortune 150 company.12 With a focus on B2B marketing, she leads a team responsible for developing marketing strategies, campaigns, and content recommendations across various platforms.1
Professional Experience
Crystal Marie McDaniels has established herself as a prominent figure in the utility and energy sector marketing landscape. Her role at Duke Energy Corporation involves:
- Developing marketing strategies for B2B customers
- Creating and executing marketing campaigns
- Providing content recommendations across different channels
Expertise and Contributions
McDaniels is known for her expertise in several areas:
- Public Speaking: She frequently speaks about marketing nationwide, sharing her insights and experiences with others in the industry.2
- Writing: In addition to her marketing work, Crystal Marie is also a writer who creates engaging stories.2
- Utility Sector Knowledge: Working for a utility company, she has gained valuable insights into customer relationships and the unique challenges of marketing in this industry.2
Thought Leadership
Crystal Marie McDaniels actively shares her knowledge and experiences through various platforms:
- She has spoken about critical topics in her field, demonstrating her expertise and leadership.3
- McDaniels contributes to discussions about essential workers in the power industry, highlighting the importance of those who keep the lights on.4
- She has written articles on professional development topics, such as creating effective presentations.5
Crystal Marie McDaniels' LinkedIn profile (username: crystalmariegrant) serves as a platform for her to share insights, celebrate industry achievements, and connect with other professionals in her field.12 Her contributions to both her company and the broader marketing community position her as a respected voice in B2B marketing within the energy sector.