Cory Jones - Head of Marketing, BillionToOne

Cory Jones is an accomplished marketing and product leader known for his proficiency in driving revenue growth, expansion, and profitability across various industries such as Healthcare, Hospitality, Travel, Tech, Retail, E-commerce, and Subscription services.

With a successful track record of launching and scaling multiple products globally, Cory has led teams across startups and major brands, securing funding from early-stage to pre-IPO rounds and overseeing acquisition processes.

His strategic focus lies in customer-led growth strategies, emphasizing digital performance marketing, brand marketing, and compelling storytelling to maximize ROI. Cory fosters engaging, high-performing teams and values mindful marketing practices that prioritize authentic brand experiences and lasting relationships.

Cory's expertise spans a wide range of areas including Growth Marketing, Brand Development, Product Innovation, Strategic Partnerships, Operations Management, and Customer Insights, among others. He has held key roles such as Chief Growth Officer, Head of Marketing, and Chief Commercial Officer in his professional journey.

Educationally, Cory holds a BBA in Strategic Management & Entrepreneurship from the University of North Texas. Throughout his career, he has contributed his talents to organizations like BillionToOne, Antler, BeCareLink, Gobble, Lyft, and many more, leaving a trail of successful marketing and growth initiatives in his wake.