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Chris Weakley
Fractional CMO specializing in brand building and marketing strategies
Chris Weakley is the Founder of Weakley Communications, a marketing consultancy based in Rancho Mirage, California. With over 15 years of experience in the marketing field, he specializes in developing strategies that enhance brand awareness, drive revenue growth, and maximize return on investment (ROI) for luxury, lifestyle, and technology brands.
Professional Background
Weakley has held various significant roles throughout his career:
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Founder, Weakley Communications (August 2022 - Present): He focuses on creating impactful marketing strategies that foster meaningful connections between brands and consumers.
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Marketing Consultant, Robbins Brothers (February 2021 - January 2023): In this role, he contributed to increasing sales and improving marketing ROI by establishing an in-house digital marketing team.
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Vice President of Marketing, Robbins Brothers (June 2016 - February 2021): He was responsible for overseeing the brand's marketing strategy, which included traditional and digital media, SEO, and social media.
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Partner, Managing Director, The Shand Group (October 1998 - June 2016): He led marketing communications for lifestyle products and services, significantly increasing market share and brand awareness for various clients.
Education
Chris Weakley holds a Bachelor of Science degree in Political Science and Communications from the University of California, Santa Barbara, which he completed between 1992 and 1997.
Skills and Expertise
He is known for his ability to lead multidisciplinary teams and execute integrated marketing strategies. His work has been recognized for significantly increasing brand awareness and consumer preference for various products and services, demonstrating his effectiveness as a marketing strategist and leader.123