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Charlotte Bender
Customer Experience Strategist, Kaplan - Part of Accenture Interactive
Charlotte Bender is a Strategic Change Consultant with a passion for enabling organizations to deliver personalized, data-driven, and customer-centric experiences.
With a background in optimizing data & analytics capabilities, creative concepts, and strategic planning, Charlotte has a proven track record of working with major global and Nordic organizations.
Her expertise lies in personalized and loyalty-building communication design, campaign management (including technical Marketing Automation, reporting, and analytics), tech architecture solutioning, customer journey design, and strategic marketing processes.
She brings experience as a change consultant from various positions, driving innovation and international cooperation.
Charlotte thrives in environments that blend technical and analytical approaches with creative ideas and strategic mindsets, enjoying both participating in and leading projects.