Brian Sobecks

Dr. Brian Sobecks is a Senior Digital Innovator & Evangelist at The Kraft Heinz Company, based in Glenview, Illinois.1 He is a seasoned leader with over two decades of experience in the consumer packaged goods (CPG) industry, specializing in leveraging emerging technology solutions to unlock business value.

Career Highlights

• Current Role: Senior Digital Innovator & Evangelist at The Kraft Heinz Company (2018 - Present)1
• Previous Positions at Kraft Heinz:
  • Senior Manager Innovation & Quality Systems (2017 - 2018)
  • Mobility & Innovation Manager (2012 - 2017)
  • Marketing / R&D Enterprise Architect (2010 - 2012)
  • IT Innovation Manager (2005 - 2010)
  • Corporate R&D Associate Principal Engineer (1999 - 2005)1

Key Achievements

• Program managed the Kraft Heinz Lucy.AI knowledge management initiative1
• Led the Kraft Heinz "Metaverse" Pilot Program using MS HoloLens21
• Managed the development of the Oscar Mayer Wienermobile Mobile App1
• Delivered Kraft Heinz's Mobile Device Management solution1
• Participated in developing Kraft Foods' initial RFID Strategy1

Education

• Ph.D. in Electrical and Electronics Engineering from the University of Cincinnati
• M.S. in Electrical Engineering from the University of Iowa
• B.S. in Electrical and Electronics Engineering from Case Western Reserve University

Dr. Sobecks is known for his expertise in digital innovation, program management, and technology scouting. He collaborates effectively with internal stakeholders, enterprise partners, and start-ups to foster innovation and achieve tangible results in the CPG industry.