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Ashleigh Gibson
General Manager - Brand Builder - People Leader
Ashleigh Gibson is currently the Head of Marketing for Mac & Cheese at Kraft Heinz.3 She has been with the company for over 11 years and 4 months.3 Previously, she held the position of Brand Director at HEINZ, where she was involved in launching innovative products like HEINZ DIP & CRUNCH.14
Gibson has a diverse skill set, including expertise in:
- General Management
- Brand Building
- Innovation
- Strategy
- Consumer Insights
- People Development3
She holds an MBA in Marketing and a BS in Journalism and Broadcasting.2 Gibson has been involved in various marketing initiatives for Kraft Heinz, including the launch of HEINZ DIP & CRUNCH and the "Art of the Burger" contest.15 Her role involves reimagining mealtime experiences and bringing insight-driven innovation to consumers.1
Highlights
May 13 · delimarketnews.com
Kraft Heinz Launches HEINZ® DIP & CRUNCH™; Ashleigh Gibson ...
Apr 26 · news.kraftheinzcompany.com
HEINZ® Transforms Burger Eating Experience with the Launch of ...
May 26 · kark.com
Heinz offering $25k 'dream job' to lucky burger lover - KARK
May 25 · news.kraftheinzcompany.com
Heinz Is Searching for Its First-Ever 'Head Burger Artist'