Brent Hodgson

Connecting business owners into world-leading business & tech programs Deakin Uni offers (for free), to create a resilient, internationally competitive, and tech-savvy new wave of Australian Small-to-Medium Companies.

Brent Hodgson is the Digital Futures Hub Manager at Deakin University, a position he has held since January 2022. In this role, he focuses on helping small to medium enterprises (SMEs) access advanced business and technology insights, aiming to foster a resilient and competitive landscape for Australian businesses. His initiatives are designed to create a tech-savvy generation of SMEs that can thrive in a global market.1

Professional Background

Current Role: Digital Futures Hub Manager at Deakin University
- Responsibilities include connecting business owners with world-leading business and technology programs.
Previous Experience:
- Guest Lecturer at Deakin University since January 2020, where he contributes to the Deakin Business Consulting Clinic, providing students with real-world consulting experience.
- Marketing Strategist for his own venture, BrentHodgson.com, since November 2006.

Education

Bachelor of Business in Entrepreneurship from RMIT University (2002-2005).
Attended Caulfield Grammar School (1996-2001).

Skills and Expertise

Brent Hodgson specializes in:

Marketing optimization strategies.
Data analysis to improve sales performance.
Understanding customer psychology to enhance engagement and conversions.

He emphasizes the importance of identifying key marketing efforts that drive the majority of sales, advocating for small adjustments that can lead to significant results.1