Bill McGoey

Bill McGoey is a global media and tech professional specializing in streaming and short form media, with a strong background in content IP rights, new business development, deal execution, financial analysis, and strategic planning.

Currently part of TikTok's global music strategy team, Bill has previously held key roles in business development/strategy at Warner Music Group and ESPN, as well as in investment banking at Credit Suisse.

His career has spanned across the US, UK, and Asia, and he is presently located in London.

Education-wise, Bill McGoey holds a Bachelor of Business Administration (B.B.A.) degree in Finance, Economics, and Government from Georgetown University and has studied at Trinity College, University of Oxford.

Bill McGoey has a wealth of experience in top organizations, including being the former Global Music Strategy Lead, Interim Head of Recorded Music Licensing, and Global Music Business Development and Partnerships professional at TikTok.

Prior to his role at TikTok, he served as the Director, Senior Manager, Manager, and Senior Analyst in Global Digital Strategy & Business Development at Warner Music Group.

Moreover, Bill has a background in Digital Media Finance & Strategy from ESPN and has worked as an Investment Banking Analyst and Summer Analyst at Credit Suisse.