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Berna Samiloglu
Executive Board Member | Women on Board Turkey (YKKD) | Digital Strategy | Business Development | Product & Channel Development | Product Management | Partnerships & Alliances
Berna Samiloglu is a seasoned executive currently serving as the Chief Business Development, Product & Partnerships Officer and Executive Board Member at Pluxee Türkiye, formerly known as Sodexo Avantaj.1 Her role involves leading the transformation of the company's business model and products through technology and business partnerships.1
Career History
Berna has an extensive background in the technology and telecommunications industry:
Turkcell Experience:: Before joining Pluxee, Berna held several leadership positions at Turkcell, a major Turkish mobile phone operator:
- Director of New Business Development (Music & Entertainment)
- Chief New Technology Businesses Officer
- Director of New Business Development
- Division Head of Mobile Marketing & User Experience
- Division Head of Emerging Business
- Head of Partner Ecosystem Development & Content Services Management
During her time at Turkcell, she was responsible for various strategic initiatives, including mobile finance, media business, e-commerce, music services, and venture investments.1
Areas of Expertise
Berna's expertise spans several key areas:
- Strategic Planning
- New Business Development
- Partnerships
- Product Development and Management
- Digital Channel Management
- Corporate Venturing
- Mobile Marketing
- Emerging Technologies (M2M, Telco 2.0)
Current Role at Pluxee Türkiye
At Pluxee Türkiye, Berna is focused on:
- Transforming the company's business model
- Developing new products with a focus on technology
- Establishing and managing business partnerships
- Strategic planning
- Digital channel management
Her role is crucial in driving innovation and growth for the company in the employee benefits and engagement sector.12
Professional Network
Berna is active on LinkedIn under the username bernasamilogluacar, where she shares insights about the industry and her company's initiatives.2 She is also recognized as a digital leader, being featured on the Digital Leader Board by GSU Innove.3