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Ben Simmons
General Manager Marketing & Operations Taco Bell at Restaurant Brands Australia
Ben Simmons is a seasoned marketing professional currently serving as the Head of Marketing for Oporto Australia. He transitioned into this role in January 2024 after holding the position of General Manager of Marketing & Operations at Taco Bell under Restaurant Brands Australia. Simmons has an extensive background in the fast-food industry, boasting over 20 years of experience, which includes significant roles at well-known brands such as KFC, Kit Kat, Uncle Toby’s, and Diet Coke.124
In his previous role at Taco Bell, Simmons was instrumental in developing marketing strategies aimed at expanding the brand's presence in Australia, where Taco Bell aimed to disrupt the fast-food market with innovative approaches.3 His leadership is characterized by a strong strategic capability and a focus on customer growth, which he is expected to bring to Oporto as it embarks on an aggressive expansion plan.24
Simmons holds a BSc in Management & Mathematics and completed a Marketing Week Mini MBA in Marketing in December 2019, further solidifying his expertise in the field.5