Anna Paananen

Anna Paananen is a Data Analytics professional with over 10 years of experience in Advertising, IT, and Banking industries. Her expertise lies in digital analytics, customer insights, sales reporting, and marketing reporting to drive sales. Anna specializes in customer insights analytics, Adobe Analytics, SEO, CRO, A/B tests, and online personalization. She holds a Master's Degree in Information Technology with a focus on Multimedia Communications from Helsinki Metropolia University of Applied Sciences and a Bachelor's Degree in Applied Mathematics from North-Eastern Federal University.

Throughout her career, Anna has held key positions such as Customer Insights Analyst at Nordea Finance, Web Analyst at Nordea, Web Analyst at Microsoft (through Experis Oy), International Project Manager at Netbooster Finland, Internet Marketing Specialist at eSpime Ltd, Project Manager at Mobile Doctor, Internet Marketing Specialist at SPBNET, and Representative of Customer Service at PeterHost.Ru. Anna's experience includes defining strategy, planning, supporting, and implementing digital marketing and web analytics solutions.