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Allison Kennedy
Senior Director, Ad Council
Allison Kennedy is the Senior Director of Media at the Ad Council, a prominent non-profit organization focused on social issues through media campaigns. In her role, she collaborates with various media partners to amplify critical messages addressing pressing societal challenges. Kennedy has been instrumental in campaigns such as the Veterans Crisis Prevention initiative, which aims to reduce suicide rates among veterans by encouraging them to seek help through targeted media strategies during high-profile events like the World Series.2
Professional Background
- Current Position: Senior Director of Media at Ad Council
- Previous Roles:
- National Account Director at Ad Council
- Account Director at VaynerMedia
- Freelance Digital Consultant.4
Education
Allison Kennedy holds a degree from Columbia University in the City of New York, which has likely contributed to her expertise in media and communications.3
Key Achievements
- Led initiatives that effectively utilized live sports programming to engage audiences on critical issues, achieving significant increases in website traffic and engagement for campaigns like "Don’t Wait. Reach Out." aimed at veterans.2
- Advocated for innovative partnerships in the podcasting space, leveraging its growing popularity to enhance outreach for Ad Council initiatives.1
Kennedy's work exemplifies a commitment to using media as a tool for social good, focusing on impactful storytelling and strategic partnerships to address complex issues.
