alexis siemons

Alexis Siemons is a seasoned brand strategist with over 12 years of expertise in branding, focusing particularly on wellness brands.

Specializing in product development, strategic narratives, marketing, content strategy, and community engagement, Alexis collaborates closely with brands to enhance their market presence.

She excels in the strategic brand development of wellness brands, spanning from concept creation to product development, operations, education, branding, and go-to-market strategies.

In addition to her brand strategy work, Alexis shares her passion for tea through teaching Culinary Tea 101 classes, creating tea-related journals, and writing articles for various well-known publications like Shape Magazine, Women's Health, and Design*Sponge.

Alexis Siemons holds a B.A. in Communication in Culture from Lafayette College and has acquired certifications in tea from the Specialty Tea Institute.

Her diverse professional background includes roles as a Brand Strategist, Tea Consultant, Recipe Developer, Social Media Strategist, and Director of Marketing & PR at reputable organizations such as La Colombe Coffee Roasters, The Daily Tea, Takeya USA, and Tea Dragon Films.