Alexandre Martin

CEO & Co-Founder | Smeetz

Alexandre Martin is the CEO and Co-Founder of Smeetz, a company based in Lausanne, Switzerland, that specializes in providing a unified, data-driven commerce platform for the attractions and cultural venues industry. Under his leadership, Smeetz has developed innovative solutions that utilize AI to optimize revenue management through dynamic pricing and predictive analytics, aiming to enhance operational efficiency for clients such as amusement parks and museums .1 2 4

Background and Education

Education: Martin holds a Bachelor of Science in Business Administration from HEIG-VD Haute Ecole d'Ingénierie et de Gestion du Canton de Vaud, which he completed in 2011. He also has a Professional Maturité Certificate in Business Administration from EPCL – Commercial School, Lausanne .2 3
Career Path: Before founding Smeetz in January 2018, Martin worked at Credit Suisse in various roles, including as an Investment Consultant and FX Sales Trader. He began his career at Credit Suisse as part of their graduate program .3 4

Achievements at Smeetz

Company Growth: Since its inception, Smeetz has raised approximately $7 million in funding and has expanded its customer base significantly across Europe, with a focus on Switzerland .1 2 The company reported impressive growth metrics, including a 70% compound annual growth rate (CAGR) in revenue .1
Vision: Martin's vision for Smeetz is to revolutionize revenue management within the attractions industry by leveraging technology to facilitate better pricing strategies and operational efficiencies. He believes that the sector must adopt more sophisticated revenue management techniques akin to those used in hospitality .1 4

Personal Attributes

Martin is characterized as entrepreneurial and tech-driven, with expertise spanning product development, marketing, sales, and growth strategy. He emphasizes problem-solving and creativity in improving the experiences of customers and partners alike .2 4

For more insights into his professional journey and contributions to Smeetz, you can find him on LinkedIn under the username alexandremartinswitzerland.