Alex Bruce

Go-to-Market and Revenue Growth Executive Advisor | Revenue focused Executive Leader in the Technology & Professional Services Arena driving hyper growth helping organizations crack the code becoming GTM growth machines

Alex Bruce is an experienced executive leader in the technology and professional services industry, currently serving as Executive Advisor at Sparq. Here are some key details about his background and career:

Professional Experience

At Sparq::

Joined Sparq in 2016 as Chief Sales Officer (CSO)1 2
Promoted to Chief Revenue Officer (CRO) in 20193
Recently transitioned to Executive Advisor role in 20241

As CRO, Alex was responsible for:

Overseeing Sparq's revenue growth and initiatives
Leading sales, solutions engineering, sales enablement, revenue operations, and client success teams3

Career Achievements

Won CRO of the Year Award from Selling Power in 20232
Drove double-digit growth at Sparq, expanding to new markets and locations2
Consistently exceeded sales projections2

Previous Roles

Before joining Sparq, Alex held leadership positions at:

Daugherty Business Solutions
Solu Technology Partners
Experis
S1 Corporation3

Education

MBA in Finance from Southern Methodist University - Cox School of Business
BS in Engineering from Auburn University3

Leadership Philosophy

Alex emphasizes servant leadership and believes in identifying, attracting, developing, and supporting top talent to drive consistent growth and exceed client expectations.2

With over 25 years of experience in sales, leadership, and regional P&L management, Alex Bruce has established himself as a pragmatic business leader with a diverse range of functional expertise in technology, finance, sales, and operations.3