Mike Roberts is an experienced marketer who has helped 46 Enterprise brands in 11 verticals over the past 15+ years. He has worked for 4 clients and 3 agencies, in addition to founding his own consulting firm. Some of the well-known brands he has worked with include Microsoft, Apple, Coca Cola, and Bank of America. Currently, he is a Strategy Group Team Lead at Google, where he has led strategy, storytelling, analytics, and data science for C-Suites across verticals including Telecom clients such as Verizon. In his role, he has also co-led Google's 177+ person global 5G go-to-market, and built tools with thousands of users from scratch including a machine learning powered YouTube sentiment tool.

Mike has spoken at various events such as CES, Google Think events, and executive summits for many of Google’s largest partners. He has also consulted for a medical non-profit in Burma, volunteered at a Cambodian orphanage, and taught marketing to 15K+ students. He has a Bachelor's degree in Business: Integrated Marketing and Communication from San Diego State University, and has studied Executive Education, Applied Data Science at Columbia Engineering and Executive Education, Computer Science: Computational Thinking for Problem Solving at the University of Pennsylvania.

Some of the clients he has worked with include Verizon, AT&T, P&G, Coca-Cola, Luxottica, Staples, Petco, Uniqlo, Samsung, Lenovo, Qualcomm, Intel, T-Mobile, Sprint, and Comcast. Mike has worked in various roles such as Executive Summits Evangelist, Principal Strategy, and Analytics Lead, Senior Insights and Strategy Manager (SDM), Associate Director of Strategy, Senior Earned Media Strategist and Earned Media Strategist. He has also served as an Adjunct Professor at San Diego State University.

Mike Roberts's expertise in marketing, strategy, and analytics has enabled him to work with some of the biggest brands across various industries. His passion lies in bringing joy to customers through thoughtful marketing that solves their problems, helps them express themselves and connects them to important people in their lives.