Nnamdi Azikiwe University

SME Product Manager at Fidelity Bank PLC

1. Developing and designing new retail deposit products and enhancing existing  ones to meet customers’ evolving needs and outperform competition.
2. Conducting market research and gathering customer feedback to identify business expectations, service gaps, and customer complaints, and ensuring product relevance.
3. Creating and executing marketing strategies and campaigns to promote retail liability products, increase customer acquisition, and improve retention.
4. Working with the Retail Group's leadership to establish the overarching strategic vision for the retail banking business. Actively coordinating the liability business, with a notable emphasis on working closely with and providing support to the regional and branch retail sales teams to ensure delivery of the bank's retail banking objectives.
5. Analyzing the performance of retail liability products using key performance indicators (KPIs) and providing regular reports to management.
6. Maintaining integrity towards the bank's data by preserving data confidentially and compliance with data protection policies.

Union Bank of Nigeria

Product Manager (Retail & SME Liability)

1. Developing new product strategies, and roadmap, and managing product
development, testing and evaluation, user experience, and marketing.
2. Writing appropriate technical documents and managing relevant teams in the
development and deployment of products, from ideation to launch and marketing.
3. Managing the group’s technical and IT-related tasks/projects.
4. Interfacing with customers and continually gathering market intelligence to identify 
business expectations, service gaps, and customer complaints, close identified service gaps, 
and ensure that our products remain relevant.
5. Developing and managing SME liability and risk asset products using insights  
from data analysis, SME market reviews, and working with the various regional banks, 
segment sales teams, and branch sales teams to market and sell the developed products.
• Collecting and analyzing data to evaluate business performance, competitiveness, market
share, and customer experience.
6. Providing full-scale, one-on-one business advisory/hand-holding support services to eligible 
SMEs playing in identified economic sectors help close the huge capacity gaps facing 
them and position the bank to mine the huge, untapped opportunities they present.
7. Managing relationships, liability products, and risk assets for affinity customers; microfinance
banks, religious organizations, clubs, and associations.
8. Managing the SME Product Development partnerships with external vendors and other
business partners.
9. Gathering, mining, and analyzing market data, statistics, and information on key economic sectors, value chains, market clusters, and geographies as it relates to SMEs with a view to advising the bank on how it should position in the referenced market segments.
10. Working in close partnership with the relevant stakeholders.
11. Liaises with alliance partners on Business Development and related issues.

Fidelity Bank PLC

Product Manager (SME Banking)

1. Utilized Excel's advanced functions and formulas to analyze large datasets, identify 
trends, and detect anomalies or irregularities in financial statements, ensuring accuracy 
and compliance.
2. Leveraged data analysis to identify areas of inefficiency, recommend process 
improvements, and implement data-driven solutions to enhance financial controls, 
mitigate risks, and optimize operational performance.
3. Prepared comprehensive reports and presentations summarizing audit findings, financial 
performance, and areas for improvement, utilizing data visualization tools in Excel to 
present complex information in a clear and concise manner.

De Chico Group

Financial Auditor

Skills: Interpersonal Communication · Team Leadership · People Management · Microsoft Office · Customer Relationship Management (CRM)

Chinedu Oguegbu