Julia Wilson is a seasoned Ad Tech professional with over 12 years of experience in the industry. She has specialized in supply growth and publisher ad sales, managing SSP/exchange relationships, programmatic buying, and ad sales for top publishers. Julia has expertise in improving operational efficiency for growing teams to drive revenue.

She manages publisher/partner sales relations & retention on buy & sell side, focusing on the largest global publishers, buyers and RTB platforms & exchanges, successfully navigating and penetrating large, complex global organizations. Currently, she oversees Global SSP, Video & Native exchange partnerships and new integrations.

Julia takes initiatives with team members to create more efficient tools and methods for programs and daily processes, and is responsible for evangelizing, selling, and developing new products and integration types, including Native, Video, Mobile In-App, Header Bidding, and S2S.

She thrives in fast-paced, deadline-driven environments, and manages multiple and diverse tasks. She is an expert in Programmatic advertising, RTB via Appnexus/ Xandr, Verizon Media, Pubmatic, Rubicon, Index, Google AdX, OpenX, ComScore, Microsoft Corp, identity & user graph building, Microsoft Office (Excel, Powerpoint, Outlook), Video, mobile web & in-app, cross device targeting, and header bidding (Index, OpenX, Prebid, Verizon), S2S, Native eg TripleLift & Taboola, pricing analysis and strategy, back-end account management, product roll-out & marketing, reporting infrastructure, including contract creation and execution, client relations and services, business prospecting and research, Salesforce, billing and payment processing, events planning and company representation, and more.

Julia studied Bachelors in Communication and Media Studies at Boston University and previously studied at Chelmsford High School.

She was the Snr Director, Global Platforms and Partnerships at Criteo and formerly the Director of Accounts and Supply Partnership Strategy, Americas at Criteo, Manager, Strategic Supply Partnerships at Criteo, Account Executive, Publisher Services at AOL Advertising.com, Senior Account Manager, Publisher Services at AOL Advertising.com, and Account Manager, Publisher Services at AOL Advertising.com.

Currently, she is the Ads Team Lead, .bets Division at Automattic, and has previously represented her companies at events such as IAB Leadership, Adtech, Ad Monsters, Ad Week, OMMA, Digiday, and Programmatic IO, CES.