Ziad Ahmed

Ziad Ahmed is a prominent social entrepreneur and strategist, currently serving as the Head of Next Gen at United Talent Agency (UTA). At just 25 years old, he has made significant contributions to understanding and engaging Generation Z through his work.

Career Highlights

• Founder and CEO of JUV Consulting: Ziad founded JUV Consulting in 2016, a marketing agency focused on connecting brands with Gen Z. Under his leadership, JUV has collaborated with over 30 Fortune 500 companies and has been recognized for its innovative approach to youth marketing. The agency was notably featured in the New York Times and was described by Refinery29 as “the largest and most popular Gen Z agency” in 2020.123
• Acquisition by UTA: In 2024, UTA acquired JUV Consulting, integrating it into their marketing division to form the Next Gen Practice. Ziad continues to lead this initiative, focusing on content, community, and culture.234
• Recognition: He was named to the Forbes 30 Under 30 list at the age of 19 and has received accolades such as being one of the world’s “Most Influential ESG Leaders” in 2023 by WWD.23

Education and Advocacy

Ziad graduated from Yale University in 2021, where he concentrated on the impact of social media on policy-making. He is also an inaugural Obama USA Leader, recognized for his efforts to amplify youth voices.123 His speaking engagements include prestigious platforms like Cannes Lions and the White House, where he discusses the importance of Gen Z in shaping future narratives.3

Personal Insights

Ziad is passionate about creating inclusive spaces where diverse voices can thrive, often reflecting this mission in his professional endeavors. Despite his busy schedule, he humorously notes that he still spends too much time on TikTok.12

For more about him, you can find him on LinkedIn under the username ziad-ahmed-a0ba81b6.