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Zach Shapiro
Vice President, Data Strategy & Analytics
Zach Shapiro is the Vice President of Data Strategy & Analytics at the National Basketball Association (NBA). Here are some key details about his role and background:
Professional Experience
Zach Shapiro currently serves as the Vice President of Data Strategy & Analytics for the NBA.12 In this position, he has several important responsibilities:
- Overseeing enterprise reporting across all areas of the league's business, including ticket sales and partnerships
- Working closely with the Strategy & Analytics departments of all 30 NBA teams to share best practices and offer analytical support
- Leading initiatives focused on growing the league's fanbase by using data analysis and technology to create more personalized fan experiences
Background and Education
- Shapiro holds a Bachelor's degree in Economics from Emory University2
- Prior to his current role at the NBA, he worked as an Account Executive at Hill+Knowlton Strategies2
Career at the NBA
Shapiro has worked his way up within the NBA organization, demonstrating expertise in data strategy and analytics.2 His current role involves leveraging data to drive business decisions and enhance fan engagement across the league.
Skills and Focus Areas
Based on his responsibilities, Shapiro likely has expertise in:
- Data analysis and strategy
- Business intelligence
- Fan engagement and personalization
- Sports business operations
- Enterprise reporting and analytics
Zach Shapiro's role at the NBA highlights the increasing importance of data-driven decision-making in professional sports, particularly in areas such as fan engagement, ticket sales, and overall business strategy.