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Yury Fedorov
Head of Digital Marketing with 18 years of expirience in Hi-Tech and FinTech | Strategic Communications | Marketing Campaigns | Digital Strategy | Analytics | Advertising | Web3 | Social
Yury Fedorov is a seasoned professional with over 18 years of experience in Digital Marketing across various industries including Hi-Tech, FinTech, IT, HealthTech, and Oil&Gas.
His expertise lies in launching and enhancing digital marketing strategies to boost key business metrics like DAU, MAU, CAC, CPA, NPS, LTV, and CR, alongside strong skills in marketing, strategic communications, and team leadership.
Yury excels in managing the complete digital marketing spectrum from strategy development to execution, encompassing analytics, anti-crisis communications, advertising campaigns, content marketing, SEO, SMM, email marketing, and more.
He is adept at creating and managing digital channels, establishing partnerships, and collaborating with industry influencers and communities, while specializing in corporate communication channel creation, digital trends, content production, and distribution.
Yury's passion lies in guiding organizations towards growth by understanding customer needs and delivering tailored products, services, and experiences in a scalable manner.
His soft skills include strong organizational abilities, effective interpersonal communication, leadership, teamwork, problem-solving, motivation, and patience.
Yury is proficient in various digital marketing tools like Google Analytics 4, Google Ads, Facebook Ads, myTarget Ads, VK Ads, RoiStat, Keynote, Jira, Trello, and Miro.
His educational background includes studies at the Institute of Management Information Systems, and he has held prominent roles such as Digital Marketing Director, Director of Digital Communications, and Head of Digital Marketing in renowned organizations.