Yigit Baykam

Yigit Baykam is currently the Client Solutions, Digital & Technology Director at Wavemaker. He has a diverse professional background that includes significant experience in the fields of marketing, economics, and technology. Yigit holds a Master's Degree in Marketing and has previously worked in various roles that demonstrate his expertise in digital media and client partnerships.

Before his current position at Wavemaker, he served as the Agency Client Partnership Manager at TikTok, where he was responsible for managing client relationships and developing strategies to enhance engagement on the platform.12 His career trajectory reflects a strong focus on leveraging technology to drive marketing solutions.

Yigit is also noted for his contributions to discussions about the tech landscape in Turkey, indicating his engagement with broader industry trends.3 His educational background from Michigan State University further complements his professional qualifications.1