Yael Kochman

Yael Kochman is the Chief Marketing Officer (CMO) at Buywith, a prominent video commerce platform and creator marketplace. With over 15 years of experience in marketing and business development, she has established herself as an expert in retail and commerce innovation. Recognized as one of the top 100 influential figures in retail tech, she has also been acknowledged by HubSpot as one of the 59 female marketers to follow.12

Professional Background::

• Current Role: CMO at Buywith since May 2023, where she focuses on revolutionizing social commerce through immersive livestream shopping experiences.2
• Previous Experience:
  • Co-founder and CEO of Re, an innovation hub for retail technology, since March 2017.2
  • Vice President of Business Development at Sizer Technologies from October 2021 to April 2023.2
  • Head of Marketing & Business Development at Roojoom from August 2013 to July 2015.2

Education: Yael holds a Bachelor’s degree in Communication and an MBA from Tel Aviv University.2

In addition to her role at Buywith, Kochman is actively involved in various advisory positions and has contributed significantly to the retail tech ecosystem through her work with startups and established companies alike.12