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Whitney Pollack
Executive Director, Project Sunshine
Whitney Namm Pollack is the Chief Executive Officer of Project Sunshine, a New York City-based organization that addresses the psychosocial and developmental needs of pediatric patients and their families.13 She was appointed as Executive Director in 2018 and has since led the organization through significant growth and transformation.2
Professional Background
Whitney has built an impressive career in the nonprofit sector spanning over 25 years.4 Prior to joining Project Sunshine, she held positions at several notable organizations:
- Robin Hood Foundation
- Ethical Culture Fieldston School
- University of Pennsylvania
- 92nd Street Y
She also served as Interim Executive Director for EB Research Partnership, a national medical venture philanthropy focusing on the rare pediatric disease, Epidermolysis Bullosa.1
Achievements at Project Sunshine
Under Whitney's leadership, Project Sunshine has achieved several notable accomplishments:
- Pandemic Response: Successfully navigated the organization through the COVID-19 pandemic by innovating their service delivery model.2
- TelePlay Program: Launched a new telehealth program called TelePlay, which provides play and activities over live video conference.2
- Digital Transformation: Initiated a comprehensive digital transformation to streamline all programs and improve service delivery.2
- Organizational Growth: Focused on doubling the number of children and families served by Project Sunshine.2
Education and Personal Life
Whitney received her BA and MA from the University of Pennsylvania and is a member of the Trustees' Council of Penn Women.3 In her personal time, she enjoys spending time with her husband and two young sons, as well as reading fiction.3
Leadership Philosophy
Whitney's approach to leadership emphasizes:
- Giving autonomy to staff members
- Creating partnerships with the board
- Leveraging diverse expertise for decision-making
- Focusing on innovation and adaptability2
Through her role at Project Sunshine, Whitney Namm Pollack continues to drive strategic, financial, and programmatic growth, furthering the organization's mission of bringing play and activities to children facing medical challenges.4
