Vincent Peiffer is a seasoned User Experience Researcher with an extensive background in cognitive science and English. He obtained his Bachelor's degree in these fields from the University of Iowa and has since carried out an illustrious career at some of the world's most respected companies, including Google and Alight Solutions. Initially, Vincent worked as a Laboratory Manager and Research Assistant at the University of Iowa where he honed his research skills. He went on to become a Production Manager at La Colombe Coffee Roasters before transitioning back to research at Google, where he worked as a Contract User Experience Researcher. Currently, Vincent serves as a User Experience Researcher at Alight Solutions, where he employs his expertise in user-centered design, qualitative research, and data analysis to provide insights that inform the design of digital solutions. When it comes to his work, Vincent is committed to ensuring that products and services are user-friendly, accessible, and tailored to meet the needs of their intended audience.