Valentin Van Nhut

Valentin Van Nhut is the founder of Kumiko Matcha, a premium organic matcha tea brand focused on introducing authentic Japanese matcha to Europe.24 He founded the company in 2013 with a mission to create a sustainable and ecological business that benefits everyone from Japanese tea producers to European consumers.1

Background and Entrepreneurial Journey: Van Nhut has an interesting background that includes experience in the wine industry, having worked with his uncle's wine business targeting "new rich" clients in Asian countries.1 He has also worked in China, where he helped build a brand through celebrity events and networking.3

Kumiko Matcha Philosophy: His approach to Kumiko Matcha is deeply rooted in several core principles:

• Promoting a sustainable and ecological business model
• Supporting organic agriculture, even in a conventional country like Japan
• Creating a transformative experience for tea consumers
• Focusing on high-quality, premium organic matcha1

Personal Perspective: Van Nhut believes that drinking organic matcha is more than just consuming a beverage - it's a gateway to a more conscious and healthy lifestyle. He emphasizes the importance of creating a morning ritual and personal moment through tea consumption.1

His professional motto, as seen on his Twitter profile, is "Make it happen and be shameless"5, which reflects his entrepreneurial spirit.