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Usama Waheed
I do UX stuff
Professional Background
Usama Waheed is a prominent figure in the field of technology and design, specializing in the intersection of user experience (UX) and consumer behavior. With a strong focus on understanding how individuals interact with technology and social media, Usama leverages this knowledge to shape effective marketing strategies and design principles. His journey began with a Bachelor's degree in Management Science from the prestigious Lahore University of Management Sciences (LUMS), where he laid the groundwork for his analytical and strategic thinking skills.
Currently, Usama serves as the Co-Founder and UX Lead at dli5, a role that allows him to creatively apply his expertise in UX design and consumer psychology. His commitment to enhancing user interactions with technology is evidenced by his comprehensive approach to research and design, which is rooted in understanding consumer behavior.
Education and Achievements
Usama Waheed’s educational background is a testament to his dedication to understanding the complexities of human behavior and decision-making processes in relation to technology. After earning his Bachelor’s degree from LUMS, he went on to pursue a Master’s degree in Consumer Psychology at New York University (NYU), achieving an impressive GPA of 3.92. This rigorous academic training has equipped him with the skills to analyze consumer insights deeply and apply this knowledge effectively in his professional endeavors.
In addition to his academic credentials, Usama has gained extensive hands-on experience in various roles. His contributions as an Adjunct Faculty member at the Lahore University of Management Sciences reflect his commitment to sharing knowledge and mentoring budding professionals in the field. This role not only showcases his expertise but also highlights his passion for education and teaching.
Professional Journey and Total Achievements
Throughout his career, Usama Waheed has held various influential positions that have allowed him to impact the fields of technology and marketing positively. Prior to his current role at dli5, Usama served as a UX/UI Consultant at Airlift Technologies, where he played a crucial role in designing user-friendly interfaces that enhance engagement and optimize the user experience. His work in this capacity was marked by a deep dive into users' needs and behaviors, ensuring that technological solutions are centered around human interaction.
As a Research Assistant at NYU Stern School of Business, Usama further honed his analytical skills, significantly contributing to research projects that explored consumer behavior and decision-making processes. His ability to apply theoretical knowledge to real-world scenarios has made him a vital asset in each of his roles.
In addition to his primary career engagements, Usama has also served as the Chief of Ideas at MARO Tandoors, where he demonstrated exceptional innovation and creativity in product development and marketing strategies. This experience cultivated his entrepreneurial spirit and ability to think outside the box.
Furthermore, Usama complemented his professional background with freelance work as a Video Design Consultant, where he utilized his creativity and technical skills to produce engaging content that resonated with audiences. His diverse skill set and versatility as a designer and marketing strategist empower him to navigate complex challenges across various sectors effectively.
As an, accomplished individual in the fields of UX design, marketing, and consumer psychology, Usama Waheed is continuously exploring new ways to understand and improve the ways people engage with technology. His insights not only enhance user experiences but also contribute significantly to the strategic development of branding and marketing initiatives across digital platforms.
Achievements