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Usama Waheed
I do UX stuff
Professional Background
Usama Waheed is a seasoned expert in the intersection of technology, social media, and marketing design. With an impressive career that showcases his ability to understand consumer interactions with digital platforms, Waheed plays a pivotal role in shaping the user experience (UX) landscape. As Co-Founder and UX Lead at dli5, he applies his extensive knowledge to create engaging and effective design strategies that cater to the needs of businesses and consumers alike.
His previous experience as a UX/UI Consultant at Airlift Technologies allowed him to leverage his skills to enhance user satisfaction and engagement through thoughtful design principles. Besides his direct involvement in user experience projects, Waheed has a rich academic background that fuels his insights into consumer behavior. He previously worked as a Research Assistant at NYU Stern School of Business, where he honed his analytical skills and contributed to major research projects that delve into the dynamics of market interactions.
With a keen eye for detail and a passion for innovation, Waheed has also taken on roles that involve developing creative concepts and video content, such as his position as Chief of Ideas at MARO Tandoors. His freelance work as a Video Design Consultant further highlights his versatile skill set and his ability to adapt to different design needs and challenges.
Education and Achievements
Usama Waheed's educational journey boasts an impressive blend of management and consumer psychology. He graduated with a Bachelor's degree in Management Science from the prestigious Lahore University of Management Sciences, where he gained foundational knowledge of business principles and strategic thinking.
Following his undergraduate studies, Usama pursued a Master's degree in Consumer Psychology at New York University, achieving an outstanding GPA of 3.92. This advanced education has equipped him with deep insights into the psychological factors that drive consumer behavior, an expertise that he now applies to optimize marketing strategies and enhance design effectiveness.
Waheed's commitment to sharing knowledge is also evident from his time as an Adjunct Faculty member at Lahore University of Management Sciences. Here, he contributed to shaping the next generation of marketers and designers by imparting his expert understanding of UX practices and consumer psychology. His ability to teach and inspire students speaks volumes about his passion for the field and his commitment to professional development.
Achievements
Throughout his dynamic career, Usama Waheed has achieved notable milestones that underscore his position as a thought leader in the domain of user experience and consumer behavior. As Co-Founder and UX Lead at dli5, he has led numerous successful projects that have received accolades for their innovative approaches to design and user interaction. His work at Airlift Technologies not only improved product usability but also contributed significantly to the overall customer experience, often leading to positive feedback and increased engagement from users.
In addition to these achievements in his professional roles, Usama’s academic contributions have further solidified his reputation in the field. From his research at NYU Stern School of Business to his lecturing roles, he has continually influenced the discourse on consumer behavior, technology interaction, and marketing strategies.
As he continues to explore the intricacies of consumer psychology and design, Waheed remains committed to understanding how technology and social media shape our lives, paving the way for innovative marketing solutions that resonate with today’s consumers. His blend of academic prowess and practical experience ensures that he is well-equipped to tackle the challenges that arise in this ever-evolving industry.
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