Tyler Reinke

Tyler Reinke is the Director of Insights at Material, where he focuses on both quantitative and qualitative market research to derive consumer insights, particularly in sectors such as technology, consumer packaged goods (CPG), and food. He has a strong academic background with both Bachelor's and Master's degrees in Marketing, which supports his expertise in understanding consumer behavior and market trends.1

Before joining Material, Reinke gained valuable experience as an Associate Director at Ipsos, a leading global market research firm, where he honed his skills in data analysis and consumer insights.23 His professional journey reflects a commitment to leveraging research to drive strategic decisions in marketing and product development.1