Troy Osinoff

Troy Osinoff is a prominent entrepreneur based in New York, known for his role as a co-founder of both Zurp and JUICE. He has been involved with Zurp since its inception in January 2022, where the company is recognized as one of the best new rewards cards of the year according to Benzinga.12

In addition to his work with Zurp, Osinoff co-founded JUICE in October 2017, which was ranked #105 on the 2021 Inc 5000 list.1 He also serves as a General Partner at Magic Fund, a $40 million fund dedicated to supporting founders.13 His entrepreneurial journey includes founding several other ventures, such as Peachy and Sparked Ventures, and he has held various advisory roles in tech startups.1

Osinoff is also an author, having published a book titled "My Bad Parent: Do As I Say, Not as I Did" with Penguin Group USA.1 His diverse experiences reflect a strong background in digital marketing and customer acquisition, having previously worked at BuzzFeed and Watsco, Inc..1