Suggestions
Trish Bertuzzi
Author of "The Sales Development Playbook" | CEO at The Bridge Group
Trish Bertuzzi is the founder of The Bridge Group, a company that specializes in assisting B2B technology firms in constructing high-performing Inside Sales teams. Since 1998, The Bridge Group has aided over 400+ companies in developing, expanding, and optimizing their Sales Development and Inside Sales strategies, aiming to boost pipeline development, drive revenue, and revolutionize the profession's perception. The company has evolved its services to encompass Account Based Revenue (ABR) services since 2016, assisting organizations in implementing strategies that lead to larger deals with major corporations. In 2019, The Bridge Group further expanded its offerings to include Customer Success as a revenue-generating function, recognizing customer revenue as a crucial aspect of future sales endeavors.