Travis Henry

Travis Henry is the Director of SDR Operations and Enablement at Snowflake, not the Sr. Director of Marketing and SDR Operations as stated in the query.1 He joined Snowflake in August 2020 and is responsible for global operations and enablement functions supporting the sales development organization.14

Key points about Travis Henry:

1. Current role: Director, SDR Operations and Enablement at Snowflake (since February 2022)1

2. Previous roles at Snowflake: Sr. Manager, SDR Operations and Enablement (August 2020 - January 2022)1

3. Other current positions:

   • Limited Partner at Stage 2 Capital Accelerator (since March 2022)1
   • GTM Advisor at Scale Venture Partners (since September 2022)1

4. Prior experience:

   • COO and Director of Sales Operations at SalesSource, LLC1
   • Various roles at Bluewolf, an IBM Company, including Head of Sales Development1
   • Positions at Oracle, including Account Executive and Business Development Representative1

5. Education: Graduated from University of California, Berkeley with High Distinction (magna cum laude) in General Scholarship1

6. Certifications: Salesforce Certified Administrator and Salesforce Certified Service Cloud Consultant1

7. Author: Co-authored the book "Busting Silos" with Hillary Carpio, focusing on uniting sales and marketing strategies3

8. Achievements: Awarded 2022 OpsStar of the Year for his innovative leadership at Snowflake2

Travis is known for his expertise in B2B revenue operations, particularly in top-of-funnel strategy to drive predictable pipeline.5 He has been instrumental in implementing and scaling Snowflake's sales development processes, including lead scoring, routing, and account-based marketing strategies.23