Traci Moon

Traci Moon is a highly acclaimed B2C marketer with a strong passion for branding and leadership, recognized as Kansas City's B2C Marketer of the Year by prestigious organizations like the American Marketing Association and ANA Business Marketing.

With over 28 years of experience in marketing and communications, Traci has established herself as a dynamic and results-driven executive known for building high-performing teams and fostering a values-based company culture centered on professionalism, excellence, and integrity.

In her role as Senior Vice President of Marketing & Communications at Visit KC, Traci has been instrumental in implementing innovative marketing and communication programs aimed at elevating Kansas City's profile and positioning it as a top choice for conventions, tourism, and major events.

Traci's educational background includes a study in Hospitality Administration/Management at the University of Nevada-Las Vegas, contributing to her expertise in the tourism and hospitality industry.

Her extensive professional journey includes key positions such as Vice President of Marketing and Advertising at The Mirage, Executive Director of Advertising at MGM Resorts International, and Partner - Senior Brand Strategist at RDG Advertising, showcasing her versatile skill set in strategic marketing and brand management.

Traci's dedication to advancing the quality of life in the KC region is evident through her role in maintaining positive relationships with stakeholders and driving the mission of Visit KC to enhance the destination's appeal and cultural significance through well-defined marketing strategies.

With a proven track record of developing and executing successful marketing initiatives across various industries, Traci Moon continues to be a driving force in promoting the growth and visibility of Kansas City and its associated brands.

Her commitment to excellence, innovation, and stakeholder engagement has solidified Traci as a respected leader in the marketing community, inspiring others through her collaborative approach and unwavering dedication to achieving outstanding results.