Trace Cohen is an accomplished entrepreneur and investor with a strong background in branding, identity, and marketing. He recently obtained his Master of Business Administration (MBA) from Columbia Business School in Business Administration and Management, General. As the Managing Director of New York Venture Partners (NYVP), a Family Office that invests in early stage startups, Trace manages over 50 direct early stage startup investments, providing mentorship, financing, and strategic marketing support.
Trace is also responsible for running the Active Investors Community, which has hundreds of investors around the world. Through his newsletter, Slack channel and Upstream app, he provides deal flow, speakers and networking opportunities for investors. Trace has extensive experience in strategic PR for tech companies, having been an SVP at iFluencePR. He is also the former President and Co-founder of Launch.it, a self-publishing platform for PR professionals, agencies, and brands to launch and socialize everything new.
Trace is a graduate of the Martin J. Whitman School of Management at Syracuse University with a double major in Entrepreneurship and Marketing. He also co-founded and served as the Chief Marketing Officer of Brand-Yourself.com, a platform that helped students and young professionals manage their reputation and personal brands online. Trace specializes in branding, identity, leadership, personal brand, online identity, personal website, SEO, consulting, strategic communications, presentations, social media, twitter, business, marketing, entrepreneurship, thinking, ideation, PR, Public Relations, and launching.
Overall, Trace Cohen is a highly-accomplished and experienced entrepreneur and investor with a proven track record of success in branding and marketing.