Tory Smith

Tory Glen Smith is a seasoned digital marketing professional and entrepreneur with extensive experience in B2B SaaS and technology companies.1 He co-founded Bay Leaf Digital, where he served as Vice President of Growth & Business Development for 10 years.1 In this role, he led a team of digital marketers specializing in B2B content marketing, lead conversion optimization, and marketing automation.

Currently, Tory works as a Fractional Chief Marketing Officer (CMO) for B2B SaaS companies, offering his expertise to businesses generating between $1 million and $20+ million in Annual Recurring Revenue (ARR).1 He focuses on helping companies improve their sales pipelines, increase qualified leads, and enhance their marketing strategies.1

Tory's background includes:

1. Education: Bachelor of Science in Information Systems from The University of Texas at Arlington1
2. Previous roles: Director of Ecommerce at ALCO Stores, Senior Product Manager at Sheplers Inc., and Product Manager Principal at Travelocity1
3. Entrepreneurial ventures: Founder of DFW Lights (a holiday and landscape lighting service) and 80s Gadgets (an 80s cover band)1

With his diverse experience and skills in digital marketing, Tory Glen Smith has established himself as a valuable asset for B2B SaaS companies looking to grow their market presence and improve their marketing efforts.1