Tony Poon

Tony Poon is a seasoned marketing professional with extensive experience in Asia, Europe, and the U.S., specializing in helping companies connect with their customers.

He is dedicated to implementing analytical and data-driven strategies in business management, particularly in marketing and communications, with a strong background in scientific, economic, and financial analysis.

His expertise lies in spearheading top-line growth programs and leveraging customer data to develop robust strategies that capitalize on customer insights and drive business success.

Tony has a proven track record of leading analytical teams across various industries, from technology to consumer goods, and is committed to staying current in technology trends, especially in Big Data projects.

His specialties include Marketing Science, Behavior Decision Theory, Segmentation, Data & Analytics, CRM, Demand Generation, Brand Management, and Architecture.